A collection of products, platforms, and systems built from discovery to delivery. Some started as a blank page. Some were deeply embedded enterprise problems. All of them required figuring out the right thing to build before building it right.
Product Work
Product Owner | 0-to-1 Development
Founding product for an AI-powered newsletter aggregation platform. I defined the problem space through user research, scoped the MVP, prioritized the backlog, and made the key build decisions along the way. That included cost modeling at $0.24 per generation and figuring out how to actually get this in front of a cold audience.
View Project →Product Designer | Conversion Optimization
End-to-end redesign for a Brazilian Jiu-Jitsu gym. I started by identifying where users were dropping off, restructured the information architecture around how they actually navigate, and shipped a mobile-first design that cut bounce rate by 25% and drove a 5x increase in phone click-throughs.
View Case Study →Product Designer | Web Development
Designed and built a client-facing website for an executive recruiting firm that has been placing HVAC and BAS talent for over 30 years. The challenge was translating that depth of experience into something that felt credible and clear to both hiring managers and candidates looking for their next role.
View Case Study →Enterprise Product & Systems
Product Strategist | Business Systems Analyst
Owned the migration roadmap for critical manufacturing applications moving to Infor LN Cloud across global sites. I defined what success looked like, kept stakeholders aligned across an 18-month initiative, and delivered an outcome that cut maintenance overhead while setting the business up to scale on the cloud.
Product Owner | Program Manager
Led the rollout of AlertMedia across 10+ manufacturing sites for 4,000 users. The technology was straightforward. Getting people to actually use it was the real work. Through a focused adoption and change management strategy, we hit 70% adoption and cut mustering time by 30%, which is a real safety win at that scale.
Product Owner | UX Researcher
Spent time on the shop floor talking to the technicians who were hunting through paper printouts to find bill-of-materials details mid-build. That research led to a touch-screen BOM viewer integrated directly with the PLM system, giving the team instant access to live data and documents without leaving the floor.
Product Owner | AI/ML Integration
Built an AWS-powered GenAI solution so global teams could ask plain language questions and actually get useful answers out of the ERP system. I scoped the problem, made the architecture call, and shipped something that saved subject matter experts more than 20 hours a day and improved retrieval speed by 35%.
Product Owner | AI/ML Integration
We had a problem where users were stuck waiting on support for questions the system should have been able to answer on its own. I defined the requirements, got alignment fast, and shipped conversational AI agents for application guidance and error monitoring in under a week. Query resolution time dropped by 40%.
Product Strategist | Solution Designer
The team was manually assembling document transmittal packages, which was taking days and creating a lot of room for error. I led the API integration connecting DocBoss, Salesforce, and the ERP system and got that timeline down to minutes with far fewer mistakes on the back end.